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* Provides a step-by-step guide for completing a successful student consulting project, which should be essential reading for specific experiential Business Consulting modules, as well as recommended reading for students studying Small Business Management and Strategic Management at postgraduate and MBA level. * Fully updated 6th edition, including new tools and resources, new real-life examples, material on technologies and remote working, and a focus on student employability. * Promotes a conceptual understanding of the consulting process.
* Provides a step-by-step guide for completing a successful student consulting project, which should be essential reading for specific experiential Business Consulting modules, as well as recommended reading for students studying Small Business Management and Strategic Management at postgraduate and MBA level. * Fully updated 6th edition, including new tools and resources, new real-life examples, material on technologies and remote working, and a focus on student employability. * Promotes a conceptual understanding of the consulting process.
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